Author Archives: WE IP

Thai Customs Proceedings: New Border Measure Introduced in 2022 Thai Customs IPR Recordation System (“TCIRs”)

Thai Customs to “Block” pirated and counterfeit goods As a veritable filter blocking consignments of counterfeit goods before they are in-and-out the territory, Thai Customs play a pivotal role in intercepting incoming shipments of pirated and counterfeit goods en route to the Thai market by suppressing such goods in connection with importation, exportation, transit, and […]

Posted in IPR

Trademark Guide – Thailand

WE Intellectual Property - Trademark Guide

Thailand Trademark Law and Registration Requirement Registration In Thailand, trademarks (including certification marks, collective marks, and service marks) are governed by the Thailand Trademark Act and must be registered with the Thailand Department of Intellectual Property (DIP). Section 6 of the Act states that in order to be registrable, a trademark must: (1)  be distinctive, […]

Thailand Copyright Act (2022) – New Amendment: … WHY WE NEED CHANGE?

Road To Change: – There are both external reasons and internal reasons why the old law needs an update. External reasons: Thailand now becomes a new member of the WCT (WIPO COPYRIGHT TREATY) which will be effective on October 13, 2022. Thailand must further comply with the Marrakesh Treaty which provides certain exemptions to copyright […]


In the past, private limited companies were not allowed to issue convertible debentures under the Thai Civil and Commercial Code. However, in 2021 with the amendment to the Securities and Exchange Act B.E. 2535 (1992) and the recent issuance of the relevant Notifications, private limited companies which are qualified as small or medium-sized enterprises (SME) […]

Trademark Licensing vs. Distributing or Franchising – which needs to be registered in Thailand?

First Question: What is the difference between “Trademark licenses”, “distributorships” and “franchises” under Thailand practice? Trademark Licenses Trademark Licenses refer to a grant of rights to use registered trademark (including service mark or collective mark) to other persons, either for all or some of registered products/services.  A licensor seeks revenue in the form of royalties […]



GoPro, Inc. really needs no introduction: the California-based company’s action cameras under their “GOPRO” brand has topped all major tech rankings. But, curiously, despite the brand’s global success, the company has been unsuccessful in registering its house mark, “GOPRO”, in Thailand – until a court has now decided the mark is registrable. WE IP has […]

WE IP’s Managing Partner, Saowaluck (Apple) Lamlert, Recognized for the 2nd Year in WTR 1000’s 2022 Edition

Saowaluck (Apple) of WE IP was first listed as a Recommended Expert in WTR 1000 publications in February 2021 – merely 2 months from when WE IP began life as a law firm. Under her leadership, WE IP team members have been able to use their highly diverse strengths to serve clients innovatively without compromising […]

Three Ages of Incertitude – Thailand’s Struggles to Protect Translation Rights for Foreign Literary Works

Translation Rights for Foreign Literary Works

EPISODE 2 The Second Age (1978 – 1994): A Spider Caught in Its Own Web In 1978, the Copyright Act B.E. 2521 (A.D. 1978) came into force, with the following provision: Section 42: Works protected by copyright under the laws of a country which is party to a convention on protection of copyright to which […]

Saowaluck Lamlert (APPLE) Recognized in WTR1000’s 2021 Edition

Saowaluck Lamlert (APPLE)

WE IP Press Release February 2021 We are pleased to share that, only three months after we began operations, WE IP’s name receives its first mention in WTR1000’s 2021 rankings for Thailand, where Saowaluck Lamlert (APPLE), our Managing Partner, is listed as a recommended expert for trademark prosecution and strategy services in Thailand along with […]